All bloggers know just how valuable a loyal reader who comes back to your blog all the time is. Loyal readership is something that you should always aim for when running a blog, because without having the right kind of readers, it almost becomes impossible to get a consistent response from your blog. Making your blog sticky and increasing the reader count is something not every blog is able to achieve, and that’s mainly because they don’t focus on the basics. There are lots of things that you can do on a blog that aren’t that difficult but that will make a major difference in the long term.
Just about every blog in existence offers readers a chance to subscribe to an RSS feed for easy updates. If you want to get more people to subscribe to your blog, you need to make sure that the option to subscribe is obvious. If you hide your subscription button away or make it small, nobody will know that it is there! Don’t be afraid to be really bold and blunt about the readers’ option to subscribe to your feed. When you do this you will see an automatic rise in the number of subscriptions to your blog which also helps your “stick” rate raise as well.
Offer more than one subscription option to the people who read your blog. RSS is a great way to subscribe and keep informed about what is happening on a blog but you should also offer other types of subscriptions like an e-mail feed. You have lots of options for services that will mail your feed content to the people who do not want to use an RSS reader to keep up with your site. These free services give you more opportunities to keep your readers happy.
Get on board with the social scene by making a Facebook fan page for your blog. Always give your readers the opportunity to subscribe to your blog updates through your fan page, which can be really helpful for those who don’t want to mess with RSS feeds or e-mail updates. Facebook is incredibly popular and people spend copious amounts of time on it so it makes sense that you would want to give them the updates they desire through your fan page which can act like a traffic funnel for your blog. To sum up, this article clearly shows you how easy it is to build the stick rate of your blog and take it up a notch. If you put in a real effort you’ll see some amazing returns here. It is important to remember that if you really want to grow your blog’s readership and turn some time visitors into loyal readers you need to get ready to do some real work and be patient: it won’t happen overnight.